Brands and Social Media (OPI – Faby Line)

Brands and Social Media (OPI – Faby Line)

I’m interested in social media marketing and management so I was wondering how brands interact with consumers in the social media era. At Intercharm I was able to interview Alessandro Viale from Faby Line, Italian distributor for OPI. Let’s see his answers...
Make Up For Ever – Make Up School Roadshow

Make Up For Ever – Make Up School Roadshow

In occasion of Roadshow in Milan, Make Up For Ever – in Italy exclusive at Sephora – gives for free make up lessons, until 14th of July at Sephora via Dante 14, Milan. I enjoy this exceptional Make Up School offered by MUFE make up artists yesterday. You...
Lush – Emotional Brilliance (Worldwide Preview)

Lush – Emotional Brilliance (Worldwide Preview)

When you enter in a Lush Store you enter in a dreamland. And yesterday, in the most beautiful corner of Milan, there was a little more magic between minstrels and fairy tales, colours and perfumes. Lush goes into make up and it does in the most colourful way. Do you...

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